The cost of a busy signal
Every call you miss is a booking that walks next door.
Stylists have their hands full — phones ring during a cut, a fill, a wax, and the caller books somewhere else. Slide in your numbers and see the damage.
Your front desk
Revenue slipping out the door
$140,400 / year
624 missed booking calls a year, each worth $225 over a year of visits.
Sonorch answers 24/7 and books it — recovering most of that.
That's 49× what Sonorch costs, back in your pocket every year.
The math, in the open: missed booking calls per year = calls/week × miss-rate × 52. Each recovered call is valued at one appointment (× yearly visits when lifetime value is on). We assume Sonorch recovers 85%of missed booking calls — it answers instantly, around the clock, but won't save a hang-up or a wrong number. The net figure is after the 10-staff $199/mo plan. Adjust the sliders to your real numbers; nothing is stored.